Advertising Poster Bovril Beef Hot Drink Costs Less Than Flu Original vintage advertising poster for Bovril - Bovril costs less than 'flu - Bold black lettering set over a white background with a double line black frame. Bovril was developed in the 1870s by John Lawson Johnston, it is a thick and salty beef meat extract paste sold both in jars and cubes, it can be diluted with water or milk to make a beefy hot drink, added to recipes when cooking, or used as a spread. Horizontal. Fair condition, folds, creasing, tears, staining, small paper losses, two sheet poster. Country of issue: UK, designer: Unknown, size (cm): 56x172, year of printing: 1930s.
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